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4 Canada Day Social Media Strategies for Your Business
Celebrating Canada Day: Connecting Through Community and Digital Storytelling Canada Day is just around the corner, and as we prepare to celebrate with fireworks, barbecues, and gatherings, it's a perfect time to reflect on what makes our country so special. From coast to coast to coast, Canada is a [...]
7 Call-To-Actions Your Business Should be Using in its Marketing
Are you tired of your content having no engagement? Well, we have the solution for you: Call-to-Actions (CTAs). In today’s digital world, user engagement is fundamental to a successful content creation strategy. Customers are 16x more likely to share news about their purchase on social media if they see [...]
Why Augmented Reality is the Future of Digital Marketing
Are you ready to engage your customers like never before? What if your customers could interact with your products before making a purchase? That vision becomes a reality with AR, creating immersive experiences that can significantly enhance customer engagement and drive sales. Interactive content generates 52.6% more engagement than [...]
Mother’s Day: The Power of Storytelling in Emotional Marketing
“People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Maya Angelou. In a world where attention is fleeting and competition is fierce, brands are constantly seeking ways to stand out. The answer? Emotion. Storytelling has [...]
How to Make Your Brand Stand Out This Easter (With Examples)
Easter isn’t just about chocolate and egg hunts: it’s a golden opportunity for brands to connect with their audience in fun, creative ways! Whether you’re a small business or a global brand, seasonal marketing can drive engagement, boost brand awareness, and increase sales. But how do you stand out [...]
Why Social Media is Becoming the Top Search Engine For Consumers
Curious about the top pizzeria in town? Need tips on changing your car's wheel? Or wondering which brand could revolutionize your hair care routine? You're not alone, these days, 24% of people turn to social media as their go-to search engine for answers (Haan, 2024). From discovering local hotspots [...]
3 Brilliant St. Patrick’s Day Campaigns that Boosted Sales
Did you know that 61.9% of adults celebrate St. Patrick's Day (Larrydegaris, 2024)? This festive occasion isn't just about wearing green, it's a golden opportunity for brands to connect with their audience in fun and memorable ways. In this post, we'll explore three campaigns that showcase how brands can [...]
3 Inspiring Advertising Campaigns for International Women’s Day
Why Representation in Digital Marketing Matters Did you know that inclusive portrayals of people in advertising can increase brand loyalty and engagement, resulting in a 3.5% boost in short-term sales and up to 16.3% in long-term growth (Valeria Piaggio, 2024). Despite this, women remain underrepresented in advertising and media. [...]
Boost Valentine’s Day Sales with Inclusive Marketing Strategies
Increase Valentine's Day Sales with Marketing Strategies for Couples (And Singles) Yes, since January 5th, life has been painted red. Heart-shaped plush toys are everywhere, and big chocolate boxes are out. You know what that means? Valentine’s Day is getting ready to take over. But don’t be fooled! Valentine’s [...]
Ana Maria Arias, Owner of Majestic Balloons | Podcast
In this week's episode of DigiHype Media Presents: The "Get Noticed Online" podcast, Clint Thompson sits down with Ana Maria Arias, Owner of Majestic Balloons in Cambridge, Ontario. Get your business noticed online today with the help of DigiHype Media! If you have any questions about how you [...]
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