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3006, 2025

4 Canada Day Social Media Strategies for Your Business

By |June 30, 2025|Local Business, Local Business Tips, Marketing, Social Media|

Celebrating Canada Day: Connecting Through Community and Digital Storytelling Canada Day is just around the corner, and as we prepare to celebrate with fireworks, barbecues, and gatherings, it's a perfect time to reflect on what makes our country so special. From coast to coast to coast, Canada is a [...]

506, 2025

7 Call-To-Actions Your Business Should be Using in its Marketing

By |June 5, 2025|E-Commerce, Marketing, Small Business, Social Media, Website design|

Are you tired of your content having no engagement? Well, we have the solution for you: Call-to-Actions (CTAs).  In today’s digital world, user engagement is fundamental to a successful content creation strategy. Customers are 16x more likely to share news about their purchase on social media if they see [...]

2305, 2025

Mother’s Day: The Power of Storytelling in Emotional Marketing

By |May 23, 2025|Advertising, Marketing, Social Media|

“People will forget what you said, people will forget what you did, but people will never forget how you made them feel.” Maya Angelou.   In a world where attention is fleeting and competition is fierce, brands are constantly seeking ways to stand out. The answer? Emotion. Storytelling has [...]

2003, 2025

Why Social Media is Becoming the Top Search Engine For Consumers

By |March 20, 2025|Search Engine Optimization, Social Media|

Curious about the top pizzeria in town? Need tips on changing your car's wheel? Or wondering which brand could revolutionize your hair care routine? You're not alone, these days, 24% of people turn to social media as their go-to search engine for answers (Haan, 2024). From discovering local hotspots [...]

1003, 2025

3 Brilliant St. Patrick’s Day Campaigns that Boosted Sales

By |March 10, 2025|Advertising, Local Business, Marketing, Small Business, Social Media|

Did you know that 61.9% of adults celebrate St. Patrick's Day (Larrydegaris, 2024)? This festive occasion isn't just about wearing green, it's a golden opportunity for brands to connect with their audience in fun and memorable ways. In this post, we'll explore three campaigns that showcase how brands can [...]

503, 2025

3 Inspiring Advertising Campaigns for International Women’s Day

By |March 5, 2025|Advertising, Marketing, Marketing Trends, Social Media|

Why Representation in Digital Marketing Matters Did you know that inclusive portrayals of people in advertising can increase brand loyalty and engagement, resulting in a 3.5% boost in short-term sales and up to 16.3% in long-term growth (Valeria Piaggio, 2024). Despite this, women remain underrepresented in advertising and media. [...]

1402, 2025

Boost Valentine’s Day Sales with Inclusive Marketing Strategies

By |February 14, 2025|Local Business, Marketing, Small Business, Social Media, Strategy|

Increase Valentine's Day Sales with Marketing Strategies for Couples (And Singles) Yes, since January 5th, life has been painted red. Heart-shaped plush toys are everywhere, and big chocolate boxes are out. You know what that means? Valentine’s Day is getting ready to take over. But don’t be fooled! Valentine’s [...]

1501, 2025

Ana Maria Arias, Owner of Majestic Balloons | Podcast

By |January 15, 2025|Podcast, Small Business|

In this week's episode of DigiHype Media Presents: The "Get Noticed Online" podcast, Clint Thompson sits down with Ana Maria Arias, Owner of Majestic Balloons in Cambridge, Ontario. Get your business noticed online today with the help of DigiHype Media! If you have any questions about how you [...]

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