It’s no secret that small businesses have been struggling since the pandemic. Did you know that as of September 26, it’s estimated that only 40% of small businesses are making normal sales? As the backbone of so many communities, small businesses need our support more than ever - which is [...]
The leaves are just starting to fall, but already we’re seeing Christmas decorations in stores! Every year consumers begin shopping earlier for the holiday season to avoid last-minute stress. With the evolution of social media as an e-commerce tool, businesses need to plan their holiday marketing strategy to reach the [...]
If your business doesn’t have an online presence, it may as well not exist! Digital platforms have become a prominent part of our everyday lives; 97% of search engine users search for local businesses, so it’s vital to ensure your business can be found online. The world of business [...]
The year was 1994 and internet users everywhere experienced something new for the very first time in the 11 years since the birth of the web: digital advertising. Considered the “voice of emerging digital culture”, Wired.com was the first company to create an online advertisement. On October 27, 1994 [...]
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