Grow Your Trades Business With an Effective Marketing Strategy

When it comes to business owners in trades, it’s important to implement marketing strategies that promote your products or services.    There are many different types of trades businesses in Canada, each specializing in a particular area of skilled labor that can help residential, commercial and industrial customers.    Plumbers [...]

5 Effective Marketing Tips for Financial Businesses and Advisors

Each week DigiHype shares our top tips for different industries to implement in their marketing strategy. Growing brand awareness and understanding your demographic are important when working in the financial industry. With the rapidly evolving financial industry, it's essential to have an effective marketing strategy that sets you apart from [...]

By |2023-07-11T15:22:56+00:00July 11, 2023|Local Business, Local Business Tips, Marketing, Marketing Trends, Social Media|Comments Off on 5 Effective Marketing Tips for Financial Businesses and Advisors

5 Effective Marketing Strategies for Restaurants

Each week, DigiHype Media presents strategic marketing tips for a different industry! This week we are focusing on how to grow your restaurant business while retaining loyal customers. Marketing plays a crucial role in the success of any restaurant business. With competition increasing every day, it is essential to have [...]

By |2023-05-16T20:32:46+00:00May 16, 2023|Local Business, Local Business Tips, Marketing, Small Business|Comments Off on 5 Effective Marketing Strategies for Restaurants

3 Social SEO Strategies to Boost Your Visibility on Social Media

Suppose you aren’t utilizing social SEO in your Canadian business’s social media strategy. In that case, you’re missing out on a tool that will help optimize your social media content to improve your search engine rankings. Social SEO is important because it can increase your visibility, drive more traffic to [...]

By |2023-04-18T19:58:03+00:00April 18, 2023|Local Business Tips, Marketing, Small Business, Social Media|Comments Off on 3 Social SEO Strategies to Boost Your Visibility on Social Media

6 Tips to Improve Your Businesses Social Media Presence

Social media can be overwhelming for business owners! When you have so much on your mind - invoices, products, customers, employees - adding social media onto it can be the last thing you want. But that is a big mistake!  Social media is an important aspect of your business - [...]

By |2023-04-11T18:27:23+00:00April 11, 2023|Local Business Tips, Marketing, Small Business, Social Media|Comments Off on 6 Tips to Improve Your Businesses Social Media Presence

How To Adjust Your Marketing Strategy During a Recession

Consumers and businesses alike have been feeling the effects of a recession, and this can lead to knee-jerk reactions with long-term consequences.  When customers feel the pinch, they spend less on luxury items in favour of essentials, which obviously affects businesses. Some businesses will panic at their reduced profits and [...]

By |2023-02-15T14:43:54+00:00February 15, 2023|Advertising, Local Business, Local Business Tips, Marketing, Marketing Trends, Small Business|Comments Off on How To Adjust Your Marketing Strategy During a Recession

3 Social Media Trends To Leave in 2022 and 3 To Take Into 2023

As we begin a new year, we’re taking a look back at the top social media trends in 2022 to see which ones we want to bring into 2023 and which ones we’re leaving behind!    Leaving Behind: Photo Dumps   Photo dumps picked up in 2022 - but for [...]

By |2023-01-13T15:49:39+00:00January 13, 2023|Latest Articles, Local Business Tips, Marketing, Marketing Trends, Social Media|Comments Off on 3 Social Media Trends To Leave in 2022 and 3 To Take Into 2023

12 Marketing Strategies for Your Business This Holiday Season

DigiHype presents to you the 12 best Marketing Strategies for the Holidays!   Brands and businesses need to work a little harder to stand out among the competition when the holiday season rolls around. As consumers become wary of traditional sales tactics, it’s important to get smart about how you [...]

By |2022-12-22T14:53:50+00:00December 22, 2022|Latest Articles, Local Business Tips, Marketing, Social Media, Websites|Comments Off on 12 Marketing Strategies for Your Business This Holiday Season

5 Ways to Make Your Canadian Business Website More Accessible

Making your website accessible takes strategy and intention! The WCAG 2.0 lays out the international standard developed by the World Wide Web Consortium (W3) for web accessibility.    These standards are the guidelines for the Accessibility for Ontarians with Disabilities Act (AODA). If your business has a website that is [...]

By |2022-12-07T20:51:35+00:00December 7, 2022|Local Business Tips, Website Accessibility, Website design|Comments Off on 5 Ways to Make Your Canadian Business Website More Accessible
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