Self-employed senior woman typing an email on a laptop while working in a cafe. Mature entrepreneur with dreadlocks doing some online freelance work. Finding ways to stand out from the crowd is no small feat for Canadian businesses! We’re diving deep into why blogging is more than just [...]
Are you looking to grow your digital presence? Video marketing is the solution; we are here to help you get started. It's 2024, and you need to start using video to grow your business online; what are you waiting for? In today's digital age, video content has become [...]
Why Your Business Should Hire A Digital Marketing Agency (and Not a Freelancer) In today's digital age, online presence and visibility are crucial for any business to succeed. Digital marketing is an essential tool for achieving this goal, and hiring a digital marketing agency or a freelancer is a standard [...]
Inspired by the passing of the 2001 Ontarians with Disabilities Act, the Accessibility for Ontarians with Disabilities Act (AODA) was passed in 2005. This act set standards that public and private organizations in Ontario must follow for website accessibility. Using the WCAG 2.0, the AODA helps you identify, remove, [...]
DigiHype presents to you the 12 best Marketing Strategies for the Holidays! Brands and businesses need to work a little harder to stand out among the competition when the holiday season rolls around. As consumers become wary of traditional sales tactics, it’s important to get smart about how you [...]
Not many people associate Halloween with sales, but if businesses are smart they can take advantage of trends and working with local businesses to boost brand awareness. Using Halloween to bring in new customers and promote your business will also help increase your conversion rate during Black Friday and [...]
It's Spook-Tober! Happy Halloween! It’s officially that spooky time of year again and hopefully, you are enjoying some candy and sweets with your customers! As a business, it’s important to stay on top of the latest social media trends that are happening online. So whether it is a trending [...]
"It’s hard to believe we’ve come this far and more than two years have passed, since the realization of a pandemic. I remember on March 5th, 2020, when I had an emergency staff meeting with our team to discuss the Covid 19 virus and the ramifications of it potentially spreading [...]
If your business doesn’t have an online presence, it may as well not exist! Digital platforms have become a prominent part of our everyday lives; 97% of search engine users search for local businesses, so it’s vital to ensure your business can be found online. The world of business [...]
Woman online shopping on smart phone fashion clothes at home The new normal comes with new consumer habits! The last two years have been very difficult for local businesses - with the unpredictable lockdowns, supply chain issues, and shifting business landscape, it’s no wonder that so [...]
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