3 Mistakes New Businesses Make On Social Media

Social media serves as a dynamic arena for brand growth and customer engagement. However, traversing this landscape can be as tricky as mastering a new dance move. As a seasoned Canadian digital marketing agency, we've seen fledgling businesses fall into some all-too-common traps on social media. Let’s explore the top [...]

By |2024-01-03T19:33:25+00:00October 27, 2023|Small Business, Social Media|Comments Off on 3 Mistakes New Businesses Make On Social Media

Holiday Social Media Campaign Ideas for Small Businesses

It’s not unusual to see Christmas decorations alongside Halloween costumes, which is why businesses need to get a head start on their holiday marketing. Experts predict that total retail sales for the holiday season will hit record numbers of $1.47 trillion, with a lot of traffic being generated by social [...]

By |2022-12-23T08:35:31+00:00December 23, 2022|Advertising, Local Business, Marketing, Social Media|Comments Off on Holiday Social Media Campaign Ideas for Small Businesses

7 Marketing Tips for Your Business To Try For Halloween

Not many people associate Halloween with sales, but if businesses are smart they can take advantage of trends and working with local businesses to boost brand awareness. Using Halloween to bring in new customers and promote your business will also help increase your conversion rate during Black Friday and [...]

By |2022-10-31T19:59:15+00:00October 31, 2022|Local Business Tips, Marketing, Social Media|Comments Off on 7 Marketing Tips for Your Business To Try For Halloween

How the Covid-19 Pandemic Impacted Canadian Businesses

"It’s hard to believe we’ve come this far and more than two years have passed, since the realization of a pandemic. I remember on March 5th, 2020, when I had an emergency staff meeting with our team to discuss the Covid 19 virus and the ramifications of it potentially spreading [...]

By |2022-09-21T20:48:03+00:00September 21, 2022|Latest Articles, Leadership, Local Business, Marketing|Comments Off on How the Covid-19 Pandemic Impacted Canadian Businesses

Why Businesses Need to Take Advantage of Online Advertising

The year was 1994 and internet users everywhere experienced something new for the very first time in the 11 years since the birth of the web: digital advertising.  Considered the “voice of emerging digital culture”, Wired.com was the first company to create an online advertisement. On October 27, 1994 [...]

By |2022-08-29T21:00:14+00:00August 29, 2022|Advertising, Latest Articles, Local Business Tips, Marketing, Social Media|Comments Off on Why Businesses Need to Take Advantage of Online Advertising

How Your Local Canadian Business Can Benefit from an SEO Strategy

With online shopping growing steadily year-after-year, businesses all over the world are realizing that a higher ranking on search engine results equals more revenue! With 75% of online searchers never clicking past the first page, it’s important for local Canadian businesses to optimize their website for better search engine [...]

By |2022-07-12T19:55:32+00:00July 12, 2022|Local Business, Local Business Tips, Search Engine Optimization|Comments Off on How Your Local Canadian Business Can Benefit from an SEO Strategy

4 Ways Small Businesses Can Use Social Media to their Advantage

WHY SHOULD YOUR COMPANY BE ON SOCIAL MEDIA? Social Media is a crucial channel of communication that has heavily inspired this generation. Approximately over 40% of the world’s population is using one or more social media platforms daily. To even think that about a decade ago social media only [...]

By |2020-11-09T21:02:08+00:00November 9, 2020|Facebook, Local Business, Marketing, Social Media|Comments Off on 4 Ways Small Businesses Can Use Social Media to their Advantage

Why Your Business Needs To Advertise During The Coronavirus Pandemic

Are you thinking about reducing your company’s advertising during the Coronavirus pandemic? Here’s why you shouldn’t. Coronavirus (Covid-19) is currently affecting not only our healthcare system but our economy as well. In times like these, businesses have to shift the way they operate to sustain their ability to come out [...]

By |2020-04-02T20:02:55+00:00April 2, 2020|Marketing, Social Media, Websites|Comments Off on Why Your Business Needs To Advertise During The Coronavirus Pandemic
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