7 Call-To-Actions Your Business Should be Using in its Marketing

Are you tired of your content having no engagement? Well, we have the solution for you: Call-to-Actions (CTAs).  In today’s digital world, user engagement is fundamental to a successful content creation strategy. Customers are 16x more likely to share news about their purchase on social media if they see a [...]

Why Social Media is Becoming the Top Search Engine For Consumers

Curious about the top pizzeria in town? Need tips on changing your car's wheel? Or wondering which brand could revolutionize your hair care routine? You're not alone, these days, 24% of people turn to social media as their go-to search engine for answers (Haan, 2024). From discovering local hotspots to [...]

By |2025-03-17T19:28:25+00:00March 20, 2025|Search Engine Optimization, Social Media|0 Comments

Boost Valentine’s Day Sales with Inclusive Marketing Strategies

Increase Valentine's Day Sales with Marketing Strategies for Couples (And Singles) Yes, since January 5th, life has been painted red. Heart-shaped plush toys are everywhere, and big chocolate boxes are out. You know what that means? Valentine’s Day is getting ready to take over. But don’t be fooled! Valentine’s Day [...]

Video Marketing Strategies That Will Transform Your Brand

Are you looking to grow your digital presence? Video marketing is the solution; we are here to help you get started. It's 2024, and you need to start using video to grow your business online; what are you waiting for? In today's digital age, video content has become [...]

By |2024-08-30T18:21:29+00:00August 30, 2024|Local Business, Small Business, Social Media|0 Comments

3 Mistakes New Businesses Make On Social Media

Social media serves as a dynamic arena for brand growth and customer engagement. However, traversing this landscape can be as tricky as mastering a new dance move. As a seasoned Canadian digital marketing agency, we've seen fledgling businesses fall into some all-too-common traps on social media. Let’s explore the top [...]

By |2024-01-03T19:33:25+00:00October 27, 2023|Small Business, Social Media|Comments Off on 3 Mistakes New Businesses Make On Social Media

Holiday Social Media Campaign Ideas for Small Businesses

It’s not unusual to see Christmas decorations alongside Halloween costumes, which is why businesses need to get a head start on their holiday marketing. Experts predict that total retail sales for the holiday season will hit record numbers of $1.47 trillion, with a lot of traffic being generated by social [...]

By |2025-01-28T15:58:58+00:00December 23, 2022|Advertising, Local Business, Marketing, Social Media|Comments Off on Holiday Social Media Campaign Ideas for Small Businesses

7 Marketing Tips for Your Business To Try For Halloween

Not many people associate Halloween with sales, but if businesses are smart they can take advantage of trends and working with local businesses to boost brand awareness. Using Halloween to bring in new customers and promote your business will also help increase your conversion rate during Black Friday and [...]

By |2025-01-28T16:02:41+00:00October 31, 2022|Local Business Tips, Marketing, Social Media|Comments Off on 7 Marketing Tips for Your Business To Try For Halloween

How the Covid-19 Pandemic Impacted Canadian Businesses

"It’s hard to believe we’ve come this far and more than two years have passed, since the realization of a pandemic. I remember on March 5th, 2020, when I had an emergency staff meeting with our team to discuss the Covid 19 virus and the ramifications of it potentially spreading [...]

By |2025-01-28T16:26:08+00:00September 21, 2022|Latest Articles, Leadership, Local Business, Marketing|Comments Off on How the Covid-19 Pandemic Impacted Canadian Businesses
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